Morellato has opened a new boutique in Hong Kong within the K11, the first art shopping center in the world: a mix of art, culture and nature. The new Morellato concept is inspired to the venetian art and culture. In particular, the wall at the entrance takes up the decorum of the loggia of Palazzo Ducale in Venice, where the brand was born in 1930. The glossy and shiny, mixed with modern video and touch elements create a stylish and contemporary allure. Highlights of the campaign Morellato, made precisely in Venice with model Sara Sampaio photographed by renowned photographer Fabrizio Ferri. The new opening, combined with recent openings in Shenzhen and Hong Kong at the ‘iSquare Mall, confirms the will of Morellato Group to be present on the Chinese market through more than 180 stores.